Yes, Alan, There Is An ROI For UX Design — Noteworthy - The Journal Blog

The value that comes from good design is incremental. Thousands of small decisions, thoughtfully made, with a focus on the users’ experience is what makes design valuable.

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A design leader is ready when their organization comes asking about value. That means researching where poor design costs your organization money.

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One responsibility of a design leader is to demonstrate the value of design to the organization.

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High value doesn’t always need to be quantified; it just needs to be seen.

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A design leader finds where poor design is costing the organization money and pain. They start documenting it and put together ideas around what the design team could do differently to reduce those costs.

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Good ROI happens when the cost of fixing a problem is less than the ongoing costs of letting the problem continue.

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However, here’s the trick: smart design leaders don’t wait until their boss asks them

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Smart design leaders prove the value of good design in advance of being asked

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Posted on September 7, 2018